“Make sure we’re recording this.”

Hop in the car, drive to an event, “record as much as we can” used to be how we worked, but on this day 9.98 seconds later, Backtrack was born. Little did we know that the race all South Africans dreamt of would happen in front of the only lens present on the day, our camera lens. We had captured a historic global sporting moment in South Africa! God had placed us there on that day and we have not looked back. We have been using that moment to build digital stadiums where the world can witness more memorable moments in all sporting codes. This is our purpose, we were






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